This morning I Steve Rubel had a video interview that Tim Ferriss did with Robert Scoble. Tim, of course, is the author of the very interesting book, The 4 Hour Workweek. Still haven’t read it. It’s buried under the stack of books I’ve yet to get too.
Anyhow, Tim interviewed Scoble on how he effectively uses his feed reader to read more than 600 feeds…daily. Yes, daily and sometimes twice per day.
What’s interesting is that Scoble mostly reads smaller, niche blogs instead of the higher traffic ones like Digg or Techmeme. Scoble mentions in the interview that he is mostly looking for blog posts stories he can share with his readers. He also makes it clear that it’s about conversation and relationship for him by saying:
“…for me it’s relationship work. I want to keep in touch with what Phil Wembly is doing or thinking or seeing. Therefore when I meet him at a conference next week I’ll have something to talk with him about. …That’s one reason I’m reading so many feeds. …And you can’t get that from reading Techmeme. Techmeme’s another good way to filter a thousand good blogs down to twenty good ones. But you miss the small stuff; people’s birthday and their kids and stuff like that.
How many feeds do you read? How do you manage them? And what reader are you using? And Why?