I’m constantly amazed at the amount of content that gets published to the web every single day.

If I just count myself, I probably published a total of 100 website pages from 1997 to the end of 2006. Since then, however, I’ve published more than 2000 articles/posts on the web between my 3 websites, articles I’ve submitted, guest blog posts and content I’ve written for the membership sites I’m a resident expert in.

That’s remarkable. And if you consider that I wrote daily from the beginning of 2007 until some time late 2008, it’s even more remarkable that I’ve produced that much content. Interesting thing is I’m not close to being as prolific as many of the bloggers out there.

But what’s happening with all this content? How are people using it once it’s published? Or two weeks later? Or a year later? Is there something more we can all do with our content then just publish it online and move on to the next post? Perhaps there’s something more we can do with all this content – something that generates income.

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I was reminded of something the other day -  that I am in business to make people’s lives better.

Lots of people are in business for the same reason. Heck, if you’re a coach, holistic practitioner or any type of service provider, it’s likely that at least part of the reason you’re in business is because you want to help people.

There was a study done at M.I.T. a few years ago* in which the increase in brain function was measured with a number of different stimuli. Basically, what they were trying to find out is what sorts of things get the brain excited. What they found was that the #3 most brain-exciting stimuli was money…#2 was sex.

But the stimuli that recorded the most brain activity – most excited the brain – was altruistic behavior. In other words genuinely doing stuff of purpose for other people. Like me, you may say, “sure, that makes sense.” But the reason I remember the study is that altruistic behavior got more than twice the response in brain activity as sex did. So doing things of meaning for people creates a massive biological response in our brain in comparison to sex. To me, that says something.

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It seems I’ve always been an do-it-yourself type.

Whether it’s been remodeling my kitchen, building a pole barn, learning to kayak or developing websites, I’ve been one of those people who like to do things myself. Usually I read a little, research a little, make a plan and jump right in. And it’s worked pretty good – most of the time.

Now, there’s nothing wrong with doing everything yourself. It’s certainly serviced me well. I’ve learned a great many things and have gained a number of skills over the years. And the confidence I’ve gained in doing things myself has led me to take on projects I might otherwise shy away from doing myself.

It’s also meant that sometimes things don’t go so well. Sometimes I waste more time and spend more money than I would have having a professional help me. For instance, redoing the lighting in my kitchen during a remodel. What would have taken an electrician and his crew less than a day took me 5 long days doing it myself.

So while I’m definitely an advocate of doing it yourself, there’s times when doing it yourself isn’t wise…

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Today it’s so easy to get a website to market and promote your coaching or healing practice. Whether you’re a life or business coach, a healer, or another type of service provider you’ll find no limit to the ways that you can get a website.

And one of the most popular ways to get a website is by using one of the do-it-yourself website services – such as GoDaddy’s Website Tonight Service.

Many of these do-it-yourself services sound great. Just think about it, these services let you select your own website design, add your own content, and publish your own website. Sounds pretty easy (though often it’s time consuming) What’s even better is often the price. Usually for under $20 a month you can have a website.

But what’s the trade-off? Is there something you’re missing with these cheap packages? Or is there something potentially detrimental to your coaching or healing practice? Do you even own your own website?

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Being a successful life coach or business coach is within your grasp. Read on!

So what is it exactly that separates you from the life coaches or business coaches you see being more successful than you?

While you may think that successful coaches are such because they have some advantage over you – think again. Sure, it happens sometimes that a business coach has the right connections and almost falls into success. Or that a life coach just finds the perfect niche market that’s been waiting to be lead.

But most of the time their success came because of a few simple principles that they practice in their business every day. None of these are difficult to learn. None of them are difficult to do. Yet each of the five steps I list below are essential to having success as a coach. Follow them and you’ll find that you’ll accomplish more than you probably thought was possible!

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If you’re a life coach, business coach, leadership coach, spiritual coach – heck, any sort of coach at all – you may want to pay attention to this post…

Do you know that you’re not really marketing your coaching practice to a target audience, that you’re not communicating to a niche market, and that you won’t find your next coaching clients if you ‘engage a marketplace?’

It’s so true. Yet most of the websites that promote life coaches seem to think that’s exactly what they’re doing – talking to a market or an audience.

Is your life coaching website getting you coaching clients?

If you ask a life coach whether their website is getting them coaching clients – most often the answer is no. I know this for a fact because I teach coaches how to use their websites – really their entire web presence – to build a following and get more coaching clients. And most of the life coaches I work with come to me with website copy that is trying to speak to an audience.

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