Comments on: SOBCon08: Chris Garrett Asks ‘So What?’

By: Eduard

Eduard — Fri, 19 Jun 2009 06:02:00 +0000

This dofollow movement is a double edged sword. If you think about it, it help
your blog by increasing the number of comments but sometimes they may not be
relevant, may be there just for the link. I guess your time to approve/delete them
also increased right?
This dofollow movement is a double edged sword. If you think about it, it help
your blog by increasing the number of comments but sometimes they may not be
relevant, may be there just for the link. I guess your time to approve/delete them
also increased right?

By: mamoplastia

mamoplastia — Thu, 21 May 2009 10:54:41 +0000

Once you become a seller its dificult think how customers think. In my opinion the best way to do it its asking your family and friends. they will give you a good opinion and of course for free

By: online travel agent

online travel agent — Sun, 25 May 2008 22:52:24 +0000

I think people will care what you do for them if you provide them a service or value. Helping them too is what they look for. Then they are willing to work with you more than if you are selling to them off the bat.

By: Dawud Miracle

Dawud Miracle — Thu, 15 May 2008 02:34:52 +0000

bloggersmosaic,
What’s sad about that?

IM for Beginners,
How…that’s a big topic. To begin with, know what you do really well. Then, take what you know you do well and find people with specific problems that you can solve. There’s so much more, but that’s a beginning.

Home Recording,
I see the blog as many things. But first and foremost it’s a website that designed to generate leads. Plain and simple – it’s a marketing tool.

That’s not to say I don’t love building community with the people who read and comment on my site. I do and I’m thankful for every person.

Yet I don’t kid myself that my blog is for establishing my expertise, building trust and creating relationships that can lead to business. Gosh, I write about it enough, don’t I?

Cyn,
I definitely think. What I think Chris is saying is that if no one’s listening, then you’re simply talking to yourself – even with great content. So great content is the beginning – but only the beginning. Then there’s promotion, etc.

Are you promoting yourself/your blog?

Megapixels,
Thanks. Will try to get to it soon.

By: Megapixels

Megapixels — Wed, 14 May 2008 15:56:42 +0000

Hi Dawud,
Sorry for the interruption, but I just tagged you for the Six Word Memoir Game. Please read my post about it. Hope you would like to participate.

http://foolishmumbles.com/2008.....rd-memoir/

By: Cyn

Cyn — Tue, 13 May 2008 23:51:07 +0000

Point well-taken re: kings and the way they aren’t much more than titular monarchs without armies, etc., to support them.

However, the one nice thing about good content is its ability, to at least some extent, to self-market.

Good stuff has a tendency to do well. That’s no guarantee and it certainly doesn’t diminish the importance of marketing, but it does make life a lot easier for those who are on the sales/promotion side, don’t ya think?

Cyn

By: Home Recording

Home Recording — Tue, 13 May 2008 14:30:38 +0000

“I feel it’s my job to massage their problems out of them.” I quite like this statement. It is full of meaning and it is fun visualizing you massaging your clients!
Seriously, in my experience as a consultant, I have found that 80% of the problem is finding out what the problem is. 20% of the time the solution sort of appears by itself when you are in the process of finding out what the problem is. So, the product that I sell is my ability to find what the problem is and to evolve a solution.
As a blogger, how do you then identify what your product is? If you are selling something on line it is fairly simple. For instance I visit this blog to find new ideas that keep coming up and the comments that are often very helpful.
So, if you were to ask me what product your blog sells, I would say that it is “idea generation” to find a better phrase.

By: Mexico

Mexico — Tue, 13 May 2008 07:12:18 +0000

Knowing your audience is very critical. A great example is with Digg. The Digg crowd is very particular. if you write for that audience, you can gain a lot of traffic. If not, you will only get a few brief visits. When you really get to know the audience you are speaking/ writing to, you can adapt to give the masses what they want. That is a sign of a great blogger indeed.

By: Internet Marketing for Beginner

Internet Marketing for Beginner — Tue, 13 May 2008 06:15:53 +0000

I agree to learn about our customers, but the problem is how ?

By: bloggersmosaic

bloggersmosaic — Tue, 13 May 2008 05:59:34 +0000

well,thats just sad

By: Dawud Miracle

Dawud Miracle — Mon, 12 May 2008 18:49:27 +0000

rob,
I agree. I usually go through a rather extensive discovery process with my clients. I want to know everything I can about their situation so I can best help them.

Overall, I feel it’s my job to massage their problems out of them. They may know they need help, though they may not know why – or even what type of help.

Matthew,
Point on. It’s important to remember that if you’re a service provider that your blog is a marketing tool, not a business itself.

How have you distinguished that for yourself?

By: Matthew Murphy

Matthew Murphy — Mon, 12 May 2008 16:37:06 +0000

I like the image of the king being just a man in a funny hat unless he has an army to call him king. One thing I’ve noticed working with businesses and blogging is that you need to be aware of the location of your army. If you are a massage therapist,for example, you need to focus at least some of your energy on building a local following because that is where most of your revenue comes from. It’s nice to offer wonderful content but if most of your readers are overseas then you either need to change your business model or target your blog differently. I find that this aspect is often forgotten, especially by small biz owners.

By: rob

rob — Mon, 12 May 2008 13:31:17 +0000

But just remember, that your client might now really know what ther fears are!

I often meet potential customers who wnow they have a problem, have a vague idea about what it might be, but cannot articulate what it is that they fear about the problem.

Unless you can find a route, or set of common tokens that allow the client to explore their fear then it is unlikely that you will find their real solution.