Comments on: Consumer Choice: Give Small Business Customers Simple Choices http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/ advice you can use to grow your small business Wed, 01 Sep 2010 02:37:15 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Maxim http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-147109 Maxim Fri, 13 Aug 2010 08:34:04 +0000 http://dmiracle.com/?p=464#comment-147109 I dont really think that there is a compition i really think it is just bad for them. I dont really think that there is a compition i really think it is just bad for them.

]]> By: Fiona http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-142328 Fiona Thu, 22 Jul 2010 04:20:51 +0000 http://dmiracle.com/?p=464#comment-142328 Well, Its not bad to have choices, that only proves that there is a cometition on who is the best. Aside from that, having some options is good since this means that we still have our decisions. Well, Its not bad to have choices, that only proves that there is a cometition on who is the best. Aside from that, having some options is good since this means that we still have our decisions.

]]> By: Criminal Justice Degree http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-133458 Criminal Justice Degree Fri, 11 Jun 2010 20:29:53 +0000 http://dmiracle.com/?p=464#comment-133458 Very good food for thought. People seem to like websites that are simple and very easy to use. The motto is "don't make me think" and they shy away from complex choices or pages where they have to hunt for the best option. Very good food for thought. People seem to like websites that are simple and very easy to use. The motto is “don’t make me think” and they shy away from complex choices or pages where they have to hunt for the best option.

]]> By: denizli halı yıkama http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-118534 denizli halı yıkama Sat, 10 Apr 2010 09:08:34 +0000 http://dmiracle.com/?p=464#comment-118534 A very nice and interesting article. You are right in you points. To many options for buyers, thats realy hard. A very nice and interesting article. You are right in you points. To many options for buyers, thats realy hard.

]]> By: Security Camera Systems http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-99616 Security Camera Systems Mon, 21 Dec 2009 07:10:23 +0000 http://dmiracle.com/?p=464#comment-99616 Choice is definitely a consumer's right. Often brands have their loyal followings. But yes unfortunately, excessive choice as can be seen in supermarkets all across the country can lead to wasteful spending. Consumers might spend more to buy an expensive product hoping it would give better results or they might spend less hoping to get the best bang for their buck. In both cases, they might get disappointed and switch to a brand they previously used or keep resorting to trial and error until they find their perfect match. Choice is definitely a consumer’s right. Often brands have their loyal followings. But yes unfortunately, excessive choice as can be seen in supermarkets all across the country can lead to wasteful spending. Consumers might spend more to buy an expensive product hoping it would give better results or they might spend less hoping to get the best bang for their buck.

In both cases, they might get disappointed and switch to a brand they previously used or keep resorting to trial and error until they find their perfect match.

]]> By: Zach http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-96401 Zach Thu, 03 Dec 2009 19:04:34 +0000 http://dmiracle.com/?p=464#comment-96401 There is definitely a sweet spot. I have a business that had thousands of options for my customers. In the beginning it seemed like a good idea to have so many options. A one stop shop kindof idea. However, it was way to overwhelming. It made my customers question too much. Since I have narrowed down our product line sales have increased significantly. There is definitely a sweet spot. I have a business that had thousands of options for my customers. In the beginning it seemed like a good idea to have so many options. A one stop shop kindof idea. However, it was way to overwhelming. It made my customers question too much. Since I have narrowed down our product line sales have increased significantly.

]]> By: Truck Driver Jobs http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-81155 Truck Driver Jobs Wed, 26 Aug 2009 23:10:58 +0000 http://dmiracle.com/?p=464#comment-81155 I sure like having choices, but probably moreso if there are only 2-3 choices. Any more can make things difficult to decide. -Jack I sure like having choices, but probably moreso if there are only 2-3 choices. Any more can make things difficult to decide.
-Jack

]]> By: patient assistance program http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-67836 patient assistance program Sat, 30 May 2009 19:03:56 +0000 http://dmiracle.com/?p=464#comment-67836 It makes so much sense that too many choices leave people unhappy. There is always the potential for disappointment if there are too many choices. It makes so much sense that too many choices leave people unhappy. There is always the potential for disappointment if there are too many choices.

]]> By: train horn kits http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-37057 train horn kits Thu, 04 Dec 2008 15:59:57 +0000 http://dmiracle.com/?p=464#comment-37057 As a consumer I like to have options but not a huge range of choice. When people buy they are subconsious taking in the information and analysiing the cost to benifit ratio. If they are looking at to many products they might say screw it and not buy the product. On the flip if there is no choice your customers my leave and go somewhere else for more options Fickle, very fickle As a consumer I like to have options but not a huge range of choice. When people buy they are subconsious taking in the information and analysiing the cost to benifit ratio.

If they are looking at to many products they might say screw it and not buy the product.

On the flip if there is no choice your customers my leave and go somewhere else for more options

Fickle, very fickle

]]> By: admin http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-24991 admin Tue, 15 Jul 2008 14:44:30 +0000 http://dmiracle.com/?p=464#comment-24991 <strong>Tommy,</strong> I think choices are confusing - especially if you're interested in trying something new. <strong>Bluetooth,</strong> Who selects those brands? <strong>Colleen,</strong> I can understand that. We're going to be in the house market ourselves in the near future. And after owning our first house together, we certainly have an idea of what we want, and don't want, in our next home. Yet I also think we have a 'perfect house' in our mind that we're just not going to find. That plays directly into Barry's point. <strong>Kerstin,</strong> But what makes it hard? Tommy,
I think choices are confusing – especially if you’re interested in trying something new.

Bluetooth,
Who selects those brands?

Colleen,
I can understand that. We’re going to be in the house market ourselves in the near future. And after owning our first house together, we certainly have an idea of what we want, and don’t want, in our next home.

Yet I also think we have a ‘perfect house’ in our mind that we’re just not going to find. That plays directly into Barry’s point.

Kerstin,
But what makes it hard?

]]> By: Kerstin http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-24437 Kerstin Thu, 10 Jul 2008 20:17:20 +0000 http://dmiracle.com/?p=464#comment-24437 A very nice and interesting article. You are right in you points. To many options for buyers, thats realy hard. A very nice and interesting article. You are right in you points. To many options for buyers, thats realy hard.

]]> By: Should Customers have Choices? http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-24403 Should Customers have Choices? Thu, 10 Jul 2008 11:06:51 +0000 http://dmiracle.com/?p=464#comment-24403 [...] Miracle posted an interesting article last week entitled Are Your Customers Sick & Tired of Choice? In his article he submits the theory that people get tired of choices and that too many choices [...] [...] Miracle posted an interesting article last week entitled Are Your Customers Sick & Tired of Choice? In his article he submits the theory that people get tired of choices and that too many choices [...]

]]> By: Why choices for WNY Buyers can be overwhelming... | Buffalo Niagara Falls Real Estate & Home Sales in WNY http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-24127 Why choices for WNY Buyers can be overwhelming... | Buffalo Niagara Falls Real Estate & Home Sales in WNY Sun, 06 Jul 2008 04:00:56 +0000 http://dmiracle.com/?p=464#comment-24127 [...] Estate. Buyers want to search on-line for a home, but in doing so they can easily be overwhelmed. Are Your Customers Sick & Tired of Choice? brought up an exceptional point. In it he pointed out: “Yet, according to Barry Schwartz, choice [...] [...] Estate. Buyers want to search on-line for a home, but in doing so they can easily be overwhelmed. Are Your Customers Sick & Tired of Choice? brought up an exceptional point. In it he pointed out: “Yet, according to Barry Schwartz, choice [...]

]]> By: Colleen Kulikowski http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-24098 Colleen Kulikowski Sat, 05 Jul 2008 02:32:15 +0000 http://dmiracle.com/?p=464#comment-24098 Great article! I see this every day in my Real Estate business. There is so much information, so many opinions that buyers and sellers get lost in the details. Buyers want to see every home available and then are afraid to make a decision. Sellers too get overwhelmed by the news. Great article! I see this every day in my Real Estate business. There is so much information, so many opinions that buyers and sellers get lost in the details. Buyers want to see every home available and then are afraid to make a decision. Sellers too get overwhelmed by the news.

]]> By: Bluetooth http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-24076 Bluetooth Fri, 04 Jul 2008 12:56:34 +0000 http://dmiracle.com/?p=464#comment-24076 Oh yes choice infact leads to confusion in most of the times. Indeed a conundrum but I have a solution. Only selected brands must be stocked by any supermarket or whatever the case may be as this will result in an optimum situation for both consumers as well the businessmen. Oh yes choice infact leads to confusion in most of the times. Indeed a conundrum but I have a solution. Only selected brands must be stocked by any supermarket or whatever the case may be as this will result in an optimum situation for both consumers as well the businessmen.

]]> By: Tommy http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-24052 Tommy Thu, 03 Jul 2008 13:46:37 +0000 http://dmiracle.com/?p=464#comment-24052 This is an incredibly interesting approach to the concept of expansion. When people think of expansion, they think of adding new products and services; more choices. But choices can be confusing and only inhibit one's decision. Quite a conundrum. This is an incredibly interesting approach to the concept of expansion. When people think of expansion, they think of adding new products and services; more choices. But choices can be confusing and only inhibit one’s decision. Quite a conundrum.

]]> By: Dawud Miracle http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-24037 Dawud Miracle Wed, 02 Jul 2008 14:20:10 +0000 http://dmiracle.com/?p=464#comment-24037 <strong>Niche,</strong> Exactly. Don't overwhelm people. Rather do the work as the business owner to refine your offering so that it's meeting the specific need of that page/post. <strong>Michael,</strong> How? <strong>Marcel,</strong> And they do it all the time, don't they? <strong>Nicole,</strong> If you decide to offer fewer choices, let me know how it works. <strong>Purity,</strong> Always? Niche,
Exactly. Don’t overwhelm people. Rather do the work as the business owner to refine your offering so that it’s meeting the specific need of that page/post.

Michael,
How?

Marcel,
And they do it all the time, don’t they?

Nicole,
If you decide to offer fewer choices, let me know how it works.

Purity,
Always?

]]> By: Purity Rings http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-24000 Purity Rings Tue, 01 Jul 2008 22:21:03 +0000 http://dmiracle.com/?p=464#comment-24000 @Marcel: That episode was hilarious. I think choice is great but having 5 options of essentially the same thing drives me crazy. Ultimately I'm going to choose the one with the lower price. @Marcel: That episode was hilarious.

I think choice is great but having 5 options of essentially the same thing drives me crazy. Ultimately I’m going to choose the one with the lower price.

]]> By: Nicole http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-23996 Nicole Tue, 01 Jul 2008 19:45:47 +0000 http://dmiracle.com/?p=464#comment-23996 Interesting. I was wondering if I was giving too many choices on my services page and whether I should pare them down. Hmmm...food for thought. Thanks for that! I guess the question is how you know if you have too many or not? Interesting. I was wondering if I was giving too many choices on my services page and whether I should pare them down. Hmmm…food for thought. Thanks for that! I guess the question is how you know if you have too many or not?

]]> By: Marcel http://dmiracle.com/marketing-strategy/are-your-customers-sick-tired-of-choice/comment-page-1/#comment-23993 Marcel Tue, 01 Jul 2008 18:42:22 +0000 http://dmiracle.com/?p=464#comment-23993 This reminds me somehow bout the southpark episode with wa**mart, i dont like it wehn big companies try to confuse us with what we should buy. This reminds me somehow bout the southpark episode with wa**mart, i dont like it wehn big companies try to confuse us with what we should buy.

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