Okay, I'm a bit of a quote hound. I love reading the concise wisdom of how others saw life. And few provide more interested quotes than Benjamin Franklin. If you remember, a few weeks back I wrote a post titled, What Benjamin Franklin Knew About Social Media. In it, I took a number of his quotes … Read more about The Ben Franklin Guide to Running a Business
Why Your House and Your Business Need A Solid Foundation
Many of the days I work with clients seem to have themes around them. Yesterday was no exception. The clients I advised yesterday were dealing with the same issues. While each of their businesses had some success, none had the foundation stabilize and sustain their growth. Having a solid … Read more about Why Your House and Your Business Need A Solid Foundation
Why Your Business Needs To Focus On Relationships More and On Money Less
Every business owner wants to make more money. Doesn't matter whether you sell products or pitch a service - you probably want more clients, customers, buyers, patrons, consumers, subscribers, users, etc. Doesn't matter what you call them - you'd like more. After all, doesn't more subscribers … Read more about Why Your Business Needs To Focus On Relationships More and On Money Less
Do You Call Yourself A Blogger?
Why? Why not? I've been thinking about this a lot since David Armano talked about it at SOBCon last year. His basic point was that "blogging is a commodity. Anyone can do it. We are human beings with passions and interests that come out in our blogs—not the other way around. Stop calling … Read more about Do You Call Yourself A Blogger?
Is Your Business Out of Position?
Positioning is one of the biggest, most foundation keys to success. It's certainly true in sports. In baseball, if your defense is positioned wrong, the other team can more easily score runs. In basketball, both offense and defense are decided by how players are positioned on the floor. Get it … Read more about Is Your Business Out of Position?
137 Ways to Increase Your Productivity
Many things go in to creating a successful business. Whether it's vision, marketing, message or audience, each has its importance in the growth of your business. Yet each part of your business needs a plan and a structure to get accomplished. And how you get accomplish your plan is just as … Read more about 137 Ways to Increase Your Productivity
Can Your Business Make Money and Have Purpose?
One of the things I hear constantly from people I work with is that they want the work they do to have meaning. Just yesterday I was speaking with a prospective client who told me, "I can't just make money. I need to make a difference in people's lives. I need to help people and know that my … Read more about Can Your Business Make Money and Have Purpose?
Do You Do Something Remarkable?
So what does Seth Godin mean when he says that being good enough is not enough? He means that if you're average, your business will be average too. And an average business will usually do one of two things - succeed at a very moderate rate or fail. Why? Because people don't want average. When's … Read more about Do You Do Something Remarkable?
3 Easy Steps to Creating a Web-based Business
In truth, having a web-based business isn't difficult. What's difficult is getting really clear about who you are, what you do and who you do it for. The problem is, there are tons of approaches for doing this which sometimes leads to confusion. Do I need to write a business plan? What about … Read more about 3 Easy Steps to Creating a Web-based Business
In Business, Make It About The Relationship First
A couple of days back I was speaking with a client of mine. She's a life coach who wants to know better how to use the web (and soon her blog) to increase her marketing reach and, ultimately, her business. We spent the better part of an hour talking about how a blog, when used well, can become a … Read more about In Business, Make It About The Relationship First
Why Do People Talk About Your Business?
I have to admit, I'm a huge fan of Andy Sernovitz. If you don't know Andy, he's the author of Word of Mouth Marketing: How Smart Companies Get People Talking and, in my opinion, a word of mouth marketing expert. What I love about Andy's approach is it's all very simple. In his book he … Read more about Why Do People Talk About Your Business?
Be Careful Who You Ask For Help With Your Business
I can't tell you how many calls and emails I get from small business owners who have had a bad experience with their web designer or their marketing coach. It seems so common. Maybe 1 in 3 of the people who contact me do so because they've not gotten what they've needed from the person they're … Read more about Be Careful Who You Ask For Help With Your Business
