Z-Listing, Once More…

My pal Char over at Essential Keystrokes tagged me with a another z-lister meme. I'll follow it up this time, simply because I like Char. Here's how... Write a short paragraph at the beginning of your post and link back to the blog that put you on the list in the paragraph. This isn't a … Read more about Z-Listing, Once More…

5 Things Marketing Gurus Need To Learn From Bloggers

The other day I made this comment on Mike Sansone's post My Struggle With Web Developers. ...I face the same uphill battle but from a different group...so called marketing coaches. Three of my four top referring sources think negatively about blogging. They see it as personal journals about useless … Read more about 5 Things Marketing Gurus Need To Learn From Bloggers

What Are You? Marketer, Consultant, Coach? How About Teacher!

Last week Kathy Sierra wrote a post, Marketing Should Be Education, Education Should Be Marketing, that I haven't been able to stop thinking about. In the post, Kathy does a nice job explain what she thinks marketing and education could to learn from each other. ...in my perfect world, marketers and … Read more about What Are You? Marketer, Consultant, Coach? How About Teacher!

What is The Most Important Key for Your Business Success?

I pose this question to every client I work with. Then I have them answer it. Most answers cover branding, marketing message, or conversion. Sometimes clients will tell me that their missions statement or tagline are the most important keys to their business success. All these are good answers. None … Read more about What is The Most Important Key for Your Business Success?