According to Seth Godin, we quit things all the time. Most of us aren't studying ballet or trigonomety any more. We quit. Likely, we quit at the right time. But as business owners do we know when to quit? Can we identify the right time to stop what we're doing and head in another direction? Seth … Read more about Small Business Strategy: Do You Know When To Quit?
Business Blogging Advice: You're Not a Blogger
There I was sitting at SOBCon07 over the weekend enjoying the speakers and the conversations they started. Soaking in all kinds of great ideas for taking my blog the conversation (and my business) to the next level. Then, out of nowhere he said it...what's been on my mind since I began writing … Read more about Business Blogging Advice: You're Not a Blogger
What Is Your Contribution?
As far back as I can remember I've wanted to make a difference in people's lives. When I was 3 years old, I told my parents I was going to be a firefighter so I could "make people's houses not burn down." Around 10 I decided I wanted to be a doctor so I could help sick kids. By the time I was on my … Read more about What Is Your Contribution?
Who Else Wants To Exchange Technorati Favorites With Me?
UPDATE: I am no longer participating in this meme. We all want more traffic, right? Well, I've been watching my friend Garry Conn participate in Dosh Dosh's Ultimate Technorati Favorites Exchange. Gary has seen huge traffic increases. As have a number of other bloggers. … Read more about Who Else Wants To Exchange Technorati Favorites With Me?
How Can Failure Liberate Us?
If I'm honest with myself (and you), I've failed at more things in my life than I've succeed. Yeah sure, if I look at my life over time, nothing's really been a failure. I've succeeded at number of things from sports to business, mountain climbing to blogging. But when I look at each, individual … Read more about How Can Failure Liberate Us?
How You Can Make A Living AND Make A Difference
Kristie T asked an interesting question the other day: Are you making a living, making a life, or making a difference? It's clear for me that I'm interested in making a difference. But her question got me thinking...How do I actually make a difference through my business? Boy, that seems like a big … Read more about How You Can Make A Living AND Make A Difference
How One Post Can Make All The Difference
Well, now that I've bared a bit of my soul for you all to see, I'm not sure where to go next. When I wrote the post on Friday about my 'Gotta Get Goals,' I didn't realize it would have such an effect. Not only on you, by your comments - which I thank you for, but on me as well. Over the weekend and … Read more about How One Post Can Make All The Difference
What Would You Rather Have, Clients or Customers?
Do you think of your consumers as clients or customers? I know I often use these terms interchangeably. Yet, I always think of customers as people who buy products. Since I don't sell any products (yet), I always end up thinking of my consumers as clients. But what's the real difference? I know … Read more about What Would You Rather Have, Clients or Customers?
How Being A Superhero to Your Clients Can Hurt Your Business
The goal of your website copy is to get your prospects to identify themselves in your business. You want to show them clearly that you understand their problems and can provide a unique and workable solution. One way to do this is through testimonials and case studies. You know, something like … Read more about How Being A Superhero to Your Clients Can Hurt Your Business
The Secret to Having A Successful Business
What do I get? Every single person who visits your website or interacts with your business is asking this question. And most often, we're answering them with, "if you do this you'll get that." You find this way of thinking everywhere. Yet I say it goes against our true human nature. Yeah, sure, we … Read more about The Secret to Having A Successful Business
What Problems Does Your Business Solve?
Yesterday I did one of my free 25-minute phone consultations with a prospective client. She is a communications expert who helps companies and organizations get the word out about what they do well. In some ways, she's a marketing copy writer. So we talked about her business and how she wants to … Read more about What Problems Does Your Business Solve?
Do You Brand Yourself in Your Blog Comments?
Last week I had the priviledge of speaking with blog consultant Mike Sansone of Converstations.com and BlogTalkRadio. Mike is one of the organizers of, and a speaker at, SOBCon07 this May in Chicago. Mike and I talked for quite some time, covering many topics. There certainly were highlights I took … Read more about Do You Brand Yourself in Your Blog Comments?
