If you're a life coach, business coach, leadership coach, spiritual coach - heck, any sort of coach at all - you may want to pay attention to this post... Do you know that you're not really marketing your coaching practice to a target audience, that you're not communicating to a niche market, and … Read more about Why Life Coaches Have Marketing All Wrong
8 Common & Critical Small Business Website Mistakes You Don’t Want to Make
With small businesses one fact is true today, your business website should be a central hub for your business. Your business website should effectively represent your brand while providing ways for your leads to easily engage you. All roads in your business should lead back to your website, … Read more about 8 Common & Critical Small Business Website Mistakes You Don’t Want to Make
Why Your Marketing May Not Be The Reason You're Not Getting More Clients
Most of the the small business owners I work focus an abundant of time on their marketing. They put tons of effort into crafting their marketing message, polishing their marketing funnel and fine-tuning how they generate leads. And often, they do so before any of this produces new … Read more about Why Your Marketing May Not Be The Reason You're Not Getting More Clients
4 Step Economic Stimulus Plan for Life Coaches (& Other Small Businesses)
So there's more talk of economic stimulus for our sluggish U.S. economy. If this is going to be like the previous stimulus then we can guess it's not going to be much of a help, right? As a Life Coach, a Business Coach, or a Holistic Healer you probably have been feeling the affects of the slow … Read more about 4 Step Economic Stimulus Plan for Life Coaches (& Other Small Businesses)
How Do You Measure Success…and Why You Should
How do you define success in your business? It's a question I ask every client - and most of the prospects I ever speak with. The interesting thing for me is how often the people I speak with don't have a specific answer. Sure, we can come up with just about anything on the fly. Yet it's not … Read more about How Do You Measure Success…and Why You Should
Small Business Owner: Do You Know When To Ask For Help?
I've always been a do-it-yourselfer. I've taught myself a great many things by taking this attitude. When I bought my first house, I completely gutted it - down to the timbers in most rooms. In other places, we removed and moved walls. For instance, I created a large, walk-in closet in our huge … Read more about Small Business Owner: Do You Know When To Ask For Help?
Why You Need To Invest In Your Business
Are you investing in your business? I'm not just talking about time. Of course you're investing time, right? If you're not, then you're likely not very successful. But what about money? Are you investing money into your business? Over the past decade, I've worked with hundreds of small and … Read more about Why You Need To Invest In Your Business
The Most Pressing Problem in Your Coaching Practice
Everyday I ask life coaches and business coaches alike this question: what's the most pressing problem (or issue) in your coaching practice right now? Most of the time the coaches give me answers that have to do with getting more traffic to my website, getting more people on my list or getting … Read more about The Most Pressing Problem in Your Coaching Practice
Marketing vs. Advertising: Is There a Difference?
I'm certain that you market your business. But, do you advertise your business? I've heard so many web-based small business owners do their best to avoid using the word advertise that I've begun to wonder why. I've worked with enough clients offline to know that it's not small business owners in … Read more about Marketing vs. Advertising: Is There a Difference?
Without a Community, Your Website is Useless
Imagine if you developed subdivisions and built houses for a living. What would it be like if you built a bunch of beautiful homes complete with garages and drives, but didn't build the streets that connect them? How could you possibly sell all your homes and develop a thriving community if people … Read more about Without a Community, Your Website is Useless
Remember, Your Website Is a Sales Tool – Don't Be Afraid to Use It!
If you have a website, it serves one purpose - to sell something! Whether you're selling goods and services or ideas and opinions - websites are about selling. If you have an offer, you want people to buy it. If you like something, you want people to try it. If you believe something, you want … Read more about Remember, Your Website Is a Sales Tool – Don't Be Afraid to Use It!
What Keeps You (& Your Business) Going?
If you're running a business you've undoubtedly faced difficult times. Your plans fall through, launches go less than expected, and clients take more of your time then you'd like. The list goes on, right? It's just the nature of creating something - specifically creating something that involves … Read more about What Keeps You (& Your Business) Going?
